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Lead Counsel - Marketing & Commercial
Binance
Marketing & Communications, Legal
Earth
Posted on Sep 30, 2025
Binance is a leading global blockchain ecosystem behind the worldās largest cryptocurrency exchange by trading volume and registered users. We are trusted by over 280 million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.
Responsibilities
- Serve as a trusted strategic advisor to senior leaders of the commercial, procurement, product and marketing teams, delivering pragmatic legal counsel that balances risk with commercial objectives to support business growth
- Lead negotiations on Binanceās most complex and strategic commercial agreements, managing all stages from drafting and negotiation through to execution.
- Collaborate with the central, regional and product marketing teams, to help develop and implement marketing strategies and go-to-market plans for various brand and product campaigns.
- Manage, mentor, and develop junior to mid-level legal professionals across the Commercial, Marketing & IP legal teams, cultivating a high-performance team and strengthening the legal departmentās capabilities.
- Proactively monitor legal and regulatory developments across relevant jurisdictions to ensure compliance and implement forward-looking risk management strategies.
- Drive operational excellence by refining and standardizing legal processes, playbooks, and frameworks for the global commercial, marketing & IP legal teams.Oversee external counsel relationships and budgets efficiently, ensuring cost-effective and high-quality legal support.
Requirements
- Qualified lawyer in the UK, US, or another common law jurisdiction.
- 10+ years post-qualification experience, with significant in-house experience at a leading technology, fintech, or fast-paced global company.
- Proven track record of leading and negotiating complex, high-stakes commercial transactions.
- Demonstrated success in managing, mentoring, and developing legal teams.
- Exceptional business acumen with a strong ability to provide pragmatic, solution-oriented legal advice.
- Outstanding interpersonal and communication skills, with proven ability to influence senior stakeholders and collaborate effectively across global teams.
Why Binance
ā¢ Shape the future with the worldās leading blockchain ecosystem
ā¢ Collaborate with world-class talent in a user-centric global organization with a flat structure
ā¢ Tackle unique, fast-paced projects with autonomy in an innovative environment
ā¢ Thrive in a results-driven workplace with opportunities for career growth and continuous learning
ā¢ Competitive salary and company benefits
ā¢ Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
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