Growth Lead, LATAM
OKX
Who We Are
About the Opportunity
What You’ll Be Doing
- Manage a multi-channel, integrated marketing plan, including PR, content creation, SEO/SEM, social media, and offline activation.
- Handle local communications strategy, ensuring all messaging aligns with brand guidelines.
- Possesses strong business and product acumen, to drive product enhancement based on business requirements.
- Own the entire user lifecycle management process, including acquisition, engagement, retention, and reactivation strategies, driving the growth of user base.
- Spot opportunities and the main point of strategic decision on Argentina's growth activities.
- Build and maintain relationships with media contacts to support press coverage and publicity efforts.
What We Look For In You
- Proven experience as a Content Writer, preferably in the cryptocurrency or fintech industry.
- Strong understanding of SEO principles and how to create content that drives organic traffic.
- Excellent written communication skills and an ability to convey complex topics clearly.
- Connections with press agencies or experience working as a journalist or with media outlets (a plus).
- A passion for cryptocurrency and a strong desire to stay current with industry trends.
- Experience in public relations or communications is advantageous.
- Ability to work independently, manage deadlines, and deliver high-quality content.
Perks & Benefits
- Competitive total compensation package
- L&D programs and Education subsidy for employees' growth and development
- Various team building programs and company events
- More that we love to tell you along the process!





